What makes a retail store attractive? Cozy decor? Modern fixtures? Soft, inviting lighting?
All of those things certainly do contribute to your store's attractiveness, but they will do no good at all if your merchandise isn't neat and organized. Disorganization also makes it very difficult for your customers to find what they are looking for.Fortunately, there's a fix for that. You can keep your merchandise neat and organized with the right retail fixtures and shelving.
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As an independent pharmacist, one of the most important ways you can expand to stay in business and serve your customers well is to begin to offer pharmacy clinical services if you don't already.
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Creating adjacencies in your pharmacy can boost your sales effortlessly by providing visual cues that encourage customer purchases. You can create adjacencies in three ways:
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If you are not familiar with the tighter HIPAA regulations that went into effect in September of 2014, you should be. These regulations were implemented so that pharmacies now are required to protect patients' privacy. Your design and configuration of pharmacy shelving can be set up to do just that.
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If you need new retail shelving now and can't quite afford everything right at the moment, you can still budget to save, get what you need, and keep moving forward even with limited funds.
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Is your retail shelving out of date? Although it can last you for years, it's worth taking stock of what you have, then upgrading as necessary. Today's newest "hot" offerings can freshen your displays and make them pop.
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Out with the old, in with new. Even if you can't quite afford to replace all of your retail shelving with new, you can give new life to hold shelving by mixing and matching it with newer pieces with new features to modernize your look.
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While it certainly is not advisable to have shabby, shoddy retail shelving in your store simply because it makes you look bad, the real purpose of shelving is to store and display merchandise. You want your customers to focus on your merchandise, not your shelving. What's the best way to do that?
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A truly welcoming pharmacy environment can significantly boost customer satisfaction. That can draw more customers to you, and increase your profits. Updated pharmacy shelving, along with other elements, can be used to create this welcoming environment easily and relatively inexpensively.
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Are you having difficulty making sure your customers can see everything you have to offer? Do your customers complain that they can't find what they need? Would you like to be able to make sure that customers won't miss that great sale you've got going on, or the latest, greatest merchandise offerings?
There is a surprisingly simple fix for these problems – and you likely won't have to spend a penny to implement it.
Topics: retail shelving
